ghd Platinum+ Smart Hair Straightener – Pro Styler for Sleek, Shiny, Color-Protected Hair
Salon-sleek, glossy hair in minutes
The smart hair straightener that predicts your hair's needs, keeps a constant 185°C and delivers stronger, shinier, color-protected hair with every pass.
- Ultra-zone predictive technology monitors heat 250x per second for even results.
- Optimal 185°C styling temperature to protect hair while smoothing and shaping.
- Creates straight, wavy or curly looks with a single sleek tool.
- Lightweight, professional design for everyday glam or special occasions.
*vs. a standard ghd styler in laboratory testing.
Smooth, shiny, “fresh from the salon” finish
Designed for women who want effortless styling, less damage and long-lasting shine without extreme heat.
Why you'll love it
Smart, even heat
Ultra-zone technology senses hair thickness and styling speed, then continuously adjusts power to keep 185°C from root to tip.
Stronger, shinier hair
Ceramic plates glide smoothly, reducing snagging and helping hair look smoother, stronger and beautifully glossy after styling.
Protects your color
Avoids the extreme heat that fades color, helping maintain vibrancy and radiance for colored or highlighted hair.
Perfect for
How to use
- Start with dry, detangled hair and apply a heat protectant spray.
- Section your hair and place a small section between the plates.
- Slowly glide from root to tip for a smooth, straight finish, or twist the styler as you glide for soft curls and waves.
- Repeat through the hair, then let cool before touching or brushing out curls for extra softness and shine.
For best results, style on small sections and let the styler do the work without squeezing too hard.